On July 30 we hosted a webinar with LPS Campaigns and the Center for Digital Strategy exploring how organizations are putting this UGC strategy into practice.
Watch the recording for campaign examples and practical tips from our speakers.
National Wildlife Federation's Action Fund toolkit is a strong example of meeting supporters where they are. Each piece pairs a clear visual with a direct call to action, driving people to sign pledges and petitions. They also included platform-specific graphics that make content easy (and compelling) to share.
In honor of Trans Awareness Week, Planned Parenthood put together a thoughtful toolkit to help their community share supportive messages. It’s a great example of using timely moments to spark engagement and empower your audience to spread the word.
